7.27.2009

Think Pink

I'm torn.

On one hand, I really don't care for pink. Occasionally I indulge in something that's a brilliant, deep magenta. Maaaybe. But cotton candy pink? The single, strangely sickening color that tech marketing folks use to attract women? Not so much. It's just not my style.

I resent this shade of pink. It's patronizing. The cotton candy pink laptops (which are never top of the line models, btw), game consoles, mobile phones, game controllers, etc. scream at me from the shelves of Best Buy. "THE NEEDS AND DESIRES OF FIFTY PERCENT OF THE POPULATION CAN BE BOILED DOWN TO THIS! IT'S ALL YOU GET! CONSIDER YOURSELF INCLUDED!" When these companies got together to brainstorm ideas for attracting female consumers, this one shade of pink is all they could come up with? Really? Seriously. Really?!?!!

However ...

Somehow I feel drawn to these things. I feel a bit like it's my duty to buy them. To prove that the market it out there. That, yes, girls ... nay ... WOMEN ... like this stuff. Sometimes I want to cover my laptop in sparkling pink rhinestones. As a sign of solidarity.

I am female. I can also fix your computer. This combination is neither mutually exclusive, nor unusual.



Full disclosure: There is a cotton candy pink Xbox 360 controller sitting on my coffee table at home. I also insist of playing as Peach in Mario Kart. And I win.

1 comment:

♥Jozee said...

yes, breast cancer awareness pink is really terrible.